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← Resources Case Study · Bone broth & broth brand

SKUsafe for Kettle & Fire - built with the customer, not just for them

Kettle & Fire’s R&D and Compliance teams use SKUsafe for recipe development, Nutrition Facts Panels and ingredient statements, and spec outputs across bone broths, broths, and future innovations - after switching from Genesis and Excel. But the real story isn’t just what they do in the platform. It’s how SKUsafe partnered with them to make the platform fit their world.

“20x easier than Genesis - not only because it’s faster and more user-friendly, but because it reflects how modern R&D and regulatory teams actually work.”
— Kettle & Fire R&D / Compliance team
20x easier
than their previous Genesis + Excel workflow
10x faster
issue resolution via same-day screen-shares
Byproducts
feature shipped to handle bone broth yield & mass balance

The differentiator: onboarding that felt easy - and human

Kettle & Fire described the onboarding experience and team as helpful, friendly, personable, and knowledgeable. Instead of a rigid implementation plan, the process felt collaborative - even “fun” - because SKUsafe was willing to listen and adapt.

  • Fast understanding of their workflow (R&D + regulatory needs, approvals, exports)
  • Hands-on support when questions came up
  • A relationship that didn’t feel transactional and never felt rushed or “like a number”

“They actually listened”: product shaped by real customer problems

Kettle & Fire has industry-specific complexity that most systems don’t handle well - mass balances, byproducts, and yield/moisture loss in bone broth production. Rather than forcing them into a generic software model, SKUsafe worked alongside them and shipped improvements to support their reality, including a new Byproducts feature to better handle bone broth nuances like extraction, waste, reconstitution, and multi-step processing impacts.

That reflects our product philosophy: when customers hit a wall, the response isn’t “work around it” - it’s “let’s build the right thing.”

Continuous collaboration: support that moves at their speed

Ongoing support stood out as a major reason the experience felt different: quick responses, the ability to jump into same-day huddles, and issues resolved dramatically faster through screen-sharing - which team members described as “10x faster” than their old experience with Genesis. In contrast, Genesis support felt slow and generic, often requiring back-and-forth through a general support inbox. With SKUsafe, support feels like an extension of the team: practical, high-context, and focused on solving the problem immediately.

A platform that keeps getting better - because customers drive it

Kettle & Fire’s feedback didn’t just get documented - it got incorporated. SKUsafe’s approach is open to customization, willing to develop features when needed, and focused on making the product better for real operators rather than hypothetical workflows. That’s why the team described SKUsafe as “20x easier” than Genesis: faster, more user-friendly, and reflective of how modern R&D and regulatory teams actually work.

The outcome: a partnership that scales with them

As Kettle & Fire grows - adding to R&D, expanding regulatory, and bringing quality more fully into the system - the value of the partnership compounds:

  • They avoid “messy” scaling pains because SKUsafe helps them implement workflow automation (less manual coordination)
  • They get a product that evolves alongside new operational needs
  • They gain confidence that SKUsafe will keep collaborating - not just at onboarding, but continuously

For Kettle & Fire, SKUsafe wasn’t just a software switch - it was a shift to a platform and team that onboards quickly, listens deeply, ships improvements, and stays close to the customer. The result is a better product experience today and a system that will keep improving as Kettle & Fire scales.

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